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Chief Privacy Officers Cite Need to Holistically Assess AI

Assessments around AI should be done altogether and not split into separate categories of risk, privacy, cybersecurity or other issues, said chief privacy officers at an International Association of Privacy Professionals webinar Tuesday.

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“If you're a privacy professional shifting over into an AI governance-type role as well … this isn't just purely privacy you have to worry about,” said Jim Sturm, chief privacy offer at Inspire Brands. “You have to expound your expertise on the matter, so it's helpful to have different experts in the room that can help touch on…what they're experts in and then help build that sort of arsenal where you have this holistic assessment that transposes really nicely into some of these regulations that are very risk-based approaches as well.”

BigID Chief Privacy Officer David Ray agreed. “We all have to come to the same table."

Sturm said that the competition aspect of developing AI has taken over and leads to unintentional harms. “I've run into way too many instances now where vendors are putting forward solutions, and you ask some ... basic questions, and they just don't have people with the knowledge,” he said. “It is so fast and rapid that it's almost impossible for anyone to keep up with. And so professionals like us are in this unenviable position of constantly trying to hold people's feet to the fire, constantly trying to get answers to questions… It's like all of these people are largely learning on the fly.”