NEW YORK CITY -- Advertisers must “remain vigilant” and take a privacy-first approach with the increase in global privacy regulations and enforcement heating up, Interactive Advertising Bureau Tech Lab CEO Anthony Katsur said at IAB’s Signal Shift event Thursday. To help, the IAB Tech Lab plans to launch a privacy lab this summer and is exploring privacy-compliant technologies that can help reduce advertisers’ revenue shortfalls from “signal loss,” which refers to reduced access to consumer data stemming from tech changes like privacy controls in web browsers.
Oregon lawmakers weighed whether to update the state’s data privacy laws during a hearing on two data privacy bills Tuesday in the House Committee on Commerce and Consumer Protection.
A Pennsylvania House Committee teed up a potentially imminent floor vote on a comprehensive privacy bill. The Commerce Committee voted unanimously by voice Tuesday to advance HB-78 to the floor. At a livestreamed meeting, the committee also adopted by voice an amendment to delay by six months the proposed effective date to one year after it’s enacted.
Digital advertisers "are still grappling with defining the boundaries of sensitive personal information, such as health data and minors’ information,” according to an Interactive Advertising Bureau survey released Monday.
Maine Attorney General Aaron Frey (D) raised privacy concerns Monday concerning a social media bill requiring age verification. Maine’s joint Judiciary Committee received testimony on LD-844, which would require age verification and ban accounts for kids younger than 14, while allowing them for 14- and 15-year-olds with parental consent (see 2503060022).
The Massachusetts Senate will try to reach consensus on comprehensive privacy legislation this spring, two state senators told us. Privacy Daily has counted eight comprehensive privacy bills so far in the Massachusetts legislature, with four apiece in the House and the Senate.
Ever-increasing data protection requirements around the world are keeping privacy professionals on the edge of their seats, said officials from Stripe, HP and Bank of America during a BigID compliance webinar Thursday.
Google slammed Meta this week for supporting state bills requiring app stores to verify users’ ages. However, an advocacy group for children online rejected the idea of a single best way to verify ages.
In an apparent win for industry, the Vermont Senate Institutions Committee voted 5-0 Thursday to replace the text of a comprehensive privacy bill (S-71) with that of S-93. S-93, which the Vermont Chamber of Commerce and other business groups preferred, lacks a private right of action and is much like Connecticut's privacy law.
Vermont senators shouldn’t let Big Tech convince them to "pass their favored model of privacy legislation in lieu of stronger protections” like S-71, said a Consumer Reports (CR) official Wednesday at a livestreamed meeting.